Tag Archives: direct wine sales

The direct wine sales business model – the growing success of Weingut Clauer and Champagne Tribaut

Posted on April 15, 2012 by Caroline

I have long been an admirer of the US “wine club” system, where customers sign up at the winery to receive a (mixed) case of wine every so often. The reason WHY I am so impressed by this system is … Continue reading →

Posted in General wine biz stuff, Wine Business, wine marketing | Tagged , , , , , | 2 Comments

The advantages of sharing a tasting room in a tourist hot spot…

Posted on October 12, 2010 by Caroline

Last weekend I visited the beautiful Rhineland – Phalz area, and enjoyed a wonderful morning at the Mosel Wine Museum in Bernkastel-Kues (http://www.moselweinmuseum.de). The museum is interactive, and takes you through the wine growing, harvesting and wine making process of … Continue reading →

Posted in wine marketing | Tagged , , , , , , , , , | Leave a comment

Wine Marketing and Wine Sales: The Cellar Door Dillema

Posted on February 16, 2010 by Caroline

I would like to talk about one of the most profitable ways of bringing your wines to the market – ie by selling them directly to your customers. By bypassing the distribution tiers the winery can take a larger profit … Continue reading →

Tagged , , , , | 1 Comment